Innovative advertising (a term which Ayboll is pioneering) is the newest method of presenting online media without disrupting user experience. The ads follow the layout and functionality of the website in which they are placed.
Every publisher has the challenge of balancing profitability with user experience. This is where display advertising falls short. Adding more annoying banners might make a site more profitable, but at the expense of user experience. You can add ayboll ON TOP of your existing banner ads and thereby earn a nice extra income.
With Ayboll innovative advertising you don’t have to choose between user experience and making money. Our innovative ads promote engaging, fully responsive content with stories users want to read without changing the form and function of a website. And it’s a fact, our ad units deliver 4x more CTR than a banner in the same ad position.